Can NBC make an NFL broadcast as dynamic and interactive as a videogame? The Comcast-backed media company will soon try. NBC ...

RB Kaleb Johnson and Iowa to Host Nebraska on Black Friday; Big Ten College Countdown Begins at 7 p.m. ET with Kickoff at ...

NBC Sports and Peacock will present an alternate broadcast featuring elements of the EA Sports Madden 25 video game during a ...

EA SPORTS Madden NFL Reimagines Live Football with Immersive, Data-Driven Alternate Broadcast Blending Video Game and Live ...

The Dec. 21 matchup between the Kansas City Chiefs and Houston Texans will see an altcast on Peacock based on the wildly popular video game franchise.

NBC's Paul Burmeister will call the game alongside former Green Bay Packers quarterback Kurt Benkert, profesional Madden ...

Anyone who streams anything these days knows that streaming platforms rarely (if ever, *cough* Netflix *cough*) have sales.

The Houston Texans vs. Kansas City Chiefs game next month will feature an alternate stream on Peacock with a Madden NFL video ...

From out-of-this-world journeys to musical sensations, these are the five great Peacock movies to watch this Thanksgiving.

This weekend, NFL and Madden are combining real sports with virtual gaming in a first-of-its-kind immersive experience.

Peacock is offering the Premium and Premium Plus tiers at as much as 75% off for the year. For the ad-supported Premium tier, ...

Here is everything you need to know about Peacock, including the plans that are currently available for subscribers.